Unfreezing Consumer Credit: Ur Doin It Wrong

April 14th, 2009 by alyx · 7 Comments · all ur bankz

consumer-credit

The green shoots are not coming up from under the ice on the consumer side at GE and BAC, evidently.

From Consumerist, a tale of why you can no longer drop more than a fat hundo at a Banana Republic store:

My friend recently went to Banana Republic and while she was checking out her Banana Republic credit card was declined. She called me after speaking to a BR store credit card rep on the phone because the rep told her that “BR has been lowering ALL credit card limits in light of the current economic crisis. Customers are welcome to call back to ask that their limit be raised in 3-6 months.” This is rather normal, however, they lowered her credit limit from $1000 to $100. I’d say 80% of their items cost more than $100? She pays her bills on time and doesn’t carry a balance. I checked my card and they haven’t lowered the limit yet. This policy of lowering the limits across the board is ridiculous.

The Banana Republic/Gap/Old Navy (GPS) card is issued by Monogram Credit Card Bank of Georgia, a branch of the better known GE Money Bank. It is not like anyone is shopping at any of these stores (seriously when was the last time you went to the Gap?), but with a $100 credit line at Banana Republic, there’s not much you could buy – not from their full-price current-season merchandise, anyway.

Bank of America slashed my credit line personally within the last week after not touching it during their last few rounds of Let’s Try To Hose The Consumer – my last statement showed pretty much the same credit limit I’ve had for the last few years with them, but when I checked my card online this morning, I see my limit has been cut in half. It’s kind of irrelevant because I never carry a balance on the card, but I think it would be fun to call them and rant anyway. (I did inquire as to why and got the standard “it’s not you, it’s me” line.)

If I gave enough of a crap to berate them, it would go something like this:

Alyx: All that money you bitches took from the TARP and you have to curtail my credit line?

BAC: Um… you know, li-bore… cost of like.. lending… prohibitive…

Alyx: You realize I was contemplating putting a new car on this card just to get the rewards points.

BAC: Ummm…

Alyx: And now that you cut my credit line all I can put on the card without going over my limit is a Kia. A F**KING KIA

BAC: Well… we’ve been cutting limits across the board…

Alyx: YOU WOULD BE FORCING ME TO PURCHASE A LITTLE FOREIGN CAR INSTEAD OF PATRONIZING THE AMERICAN AUTO INDUSTRY AND ITS FINE MIDSIZE VEHICLES AND WHEN YOU DO THAT THE TERRORISTS WIN

BAC: If you need to have the decision reviewed… maybe I can transfer you to…

Alyx: Oh f*ck it I’ll just put it on my AmEx. *click*

Actually, I wouldn’t call unless I could get Ken Lewis himself on the phone, because this conversation would be much more hilarious between me and Kennay than it would be between me and some poor guy who has to work their phone lines in Delaware.

From the “no surprise” department, Clusterstock reports this morning that on their stress test, BAC gets a grade of FAIL:

Bank of America (BAC) will need to find more capital following its stress test, says Credit Suisse analyst Moshe Orenbuch. In a report out this morning, Orenbuch says the bank’s capital cushions remain “thin”  and that investors should expect further dilution.

Thrown under the bus: BAC’s commercial and consumer credit portfolios. Which, obviously, equates to “Alyx is not economically viable.”

7 Comments so far ↓

  • wild

    I’m thinking Maxine Waters got told more than once in her life ..’its not you, its me’, from her round of questions [over a month ago] to the likes of kennay & other host of bandits–I hope some of the scoffers are now ‘catching it’–.

    I’m SURE it is the ‘American way’ to deal with the ‘nay-do-wells’ by passing ‘credit irresponsibility’ to the public at large. The powers that be really don’t care about reputation, sound history, or ability-THEY DO NO KNOW WHAT HONOUR IS- in fact they actually seek you honour, and they want it cheap.

    wild;)

  • 'mouse

    This reminds me of the story some 30 years ago when I learned tha Alaska King Crab was about to go extinct. I had to choose between being responsible and avoiding it versus eating as much as I could possibly afford and more to be sure I got my share of this precious resource before it was gone.

    Thankfully, I not only ate way more than my share over the years, but the damn crab survived and flourished.

    Which is to say, according to the fine print on my line of credit, you can’t reduce it if I’ve already maxed it. Double-bonus, they accept my line-linked credit card down at the local fish shop.

  • The Reformed Broker

    how’my gonna buy ma slacks?

    no credit at banana repubs?

    awwwwwwwww Hayell Nah!

  • Tony

    Look, usury has been legal in this country for long enough that anything resulting in less consumer credit is ok in my book. I know after my divorce I got stuck with a best buy and a zales card (that one was particularly poignant) at 29% and have just recently beaten them into submission.

    We are a nation of consumers, and that needs to change. Fast.

  • lavacake

    Cutting credit limits and raising APRs for those with a good history seems illogical to me – how will they make money when few people will be using their cards?

    I know that I will no longer be contributing to BAC’s bottom line once I pay off my bill this month.

  • alyx

    Really I wonder who gave the greenlight to a plan that so pissses off their cleanest customers. I switched over all my billpays to my AmEx today; BAC is getting nada from me from now on either. I’m ex-MBNA, have never been a BAC fan and this clinches it.

  • The Reformed Broker

    B of A’s retail branches look like nursery schools, what with all the primary colors and drooling

    rimshot snitches!

    TRB

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